Work-it: ‘There is a narrative that talent is only in the city centres’


For Joanna Murphy, chief executive of, “the narrative that talent is only available inside the city centre” is false. is part of the Taxback group that has other brands including TransferMate and Immedis. The group employs over 400 people in Kilkenny and about over 150 in its Dublin office.

Murphy said there is a gap in encouraging companies to establish outside urban areas.